About Us

Desmé is a 100% women-owned brand specializing in hypoallergenic, tarnish-resistant, and scratch-resistant jewelry. We offer modern, high-quality pieces designed for sensitive skin, available through wholesale and select retail. Wholesale partners may also request bespoke or customized designs. Our products are made with sustainable base metals — including up to 95% recycled stainless steel, and a percentage of every sold unit is donated to women's shelters in the US.

Our manufacturing process guarantees high-quality fade-resistant jewelry. Our coating process is reviewed and approved by Laser Engineer peers with 25+ years of experience in the field. 

Our board of advisors consists of selected experienced CEO-Founders.

Meet Our Founder

Cassidy Vetrovec is an Aerospace Engineer raised in the mountains of Colorado and currently studying at the University of Florida, where she ranks among the top of her class. With hands-on experience in laser engineering, AI development, and precision systems, Cassidy has spent her career in environments driven by logic, accuracy, and innovation.

But she also believes that femininity and elegance should never be sacrificed in the pursuit of excellence. In founding this brand, Cassidy set out to create a space where high performance and high style could coexist — unapologetically.

Inspired by the precision of aerospace and the artistry of design, her mission is to offer pieces that reflect intelligence, confidence, and refined individuality.

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This brand was created not just to stand alone, but to amplify other visionary companies. Through selective wholesale partnerships, we aim to support businesses that share a commitment to quality, purpose, and authenticity. Whether you're a boutique, concept store, or curated space seeking something distinct — we’re here to help you bring that edge of elegance to your audience.


We also offer a sorority partnership program through Desmé Legacy, designed to expand women’s access to custom manufacturing, thoughtful design, and creative ownership. It’s our way of investing back into the next generation of driven, design-minded women.